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Salons & beauty · Nails

Manicure to maintenance, scheduled.

Nail bars — Phorest or Booksy, gel-cycle aware rebook, per-tech retention, retail attach.

Gel · acrylic · BIAB · pedicure
Booksy-friendly
Maintenance rebook rate
Retail attach per visit
Nails Gel · acrylic · BIAB · pedicurePhorest Booksy-friendly+28% Maintenance rebook rate+14% Retail attach per visit
The nail bars stack

Six instruments, calibrated.

Phorest or Booksy with gel-cycle aware rebook, per-tech retention, and retail attach. Built for UK nail bars.

01 · Bookings

Hold-on-message and pre-paid maintenance.

Whichever platform you run, we wrap it: hold-on-message slots, deposit-on-confirm for full sets, reminder cadence sized to the cycle. Bookings hold; chairs stay full.

  • Hold-on-message slots
  • Deposit via Stripe
  • Reminder cadence
  • Phorest, Booksy
02 · Treatment-aware rebook

BIAB at three weeks. Gel at two. Acrylic at three.

Rebook prompt timed to the service the client actually had — not a generic three-week nudge. Maintenance becomes the default, not the after-thought.

  • Service-specific cadence
  • BIAB / gel / acrylic / pedi
  • Maintenance bundle offers
  • Pre-paid rebook discount
03 · Retail attach

Cuticle oil at the till, not as an add-on email.

Per-tech retail prompt at checkout, stock counts live, reorder when shelves run low. Retail margin, recovered chair-side.

  • Per-tech retail prompt
  • Live stock counts
  • Auto-reorder triggers
  • OPI, CND, Bio Sculpture
04 · Sterilisation logs

UV cabinet, autoclave, file rotation — logged.

Sterilisation cycle logged automatically with photo timestamp. Local-authority inspection becomes a five-minute export, not a half-day panic.

  • Per-cycle log
  • Photo timestamp
  • Inspection-ready export
  • Local-authority compliant
05 · Reviews

Treatwell, Google, Trustpilot — routed by what converts.

Post-visit prompt routes to whichever platform drives nail discovery in your area. Negative-flag handling lets you fix before the customer posts.

  • Post-visit prompt
  • Platform-aware routing
  • Negative-flag handling
  • Treatwell, Google, Trustpilot
06 · BrainBase

Service menu, retail, training — searchable.

Service menu, pricing, retail catalogue, training videos, supplier list — one searchable place. New tech ramped on day one, not week three.

  • Service menu & pricing
  • Retail catalogue
  • Training & SOPs
  • Supplier index
Sample engagement

The nail bar that shifted maintenance to default.

Eight stations. Four full-time techs. Booksy holding the diary, retail walking out without prompting.

A nail bar in north London used Booksy for bookings but rebook prompts were generic. Two-week build: cycle-aware rebook timed to BIAB, gel, and acrylic separately; per-tech retention dashboard; retail prompt at till with live stock counts; sterilisation log auto-captured. Six months in: maintenance rebook rate up 28%, retail attach per visit up 14%, average ticket up £6.40.

How we measure: Maintenance rebook = appointments scheduled at exit within service-specific window ÷ eligible visits, n = 524 pre, 681 post; retail attach = retail revenue ÷ service revenue, rolling quarter, per Booksy + till exports.

+28%maintenance rebook rate
+14%retail attach per visit
+£6.40average ticket lift
Adjacent industries

Different shape of the same problem.

If your work isn't exactly this, the nearest sectors share the rhythm. Or browse every industry we build for.

Design the station.

Bring your station count, your booking platform, and your retail mix. We diagnose from the cycle.