PYJ Advisory for marketplaces and platforms. Supply-side onboarding, demand-side discovery, dispute resolution that doesn't burn out the founders. Built on Sharetribe, Mirakl, or hand-coded — whichever fits the take rate.
Supply, demand, trust, payout — routed by SLA, owned by a human, audit-trailed. The founder steps in only when escalation needs them.
Same trust layer, different shape. Pick the marketplace type closest to yours — each has a deep page with the sector-specific stack, proof, and how we measure.
Onboarding, discovery, disputes, payouts, ratings, knowledge — running across both sides of the platform without the founder being the trust layer in person.
ID checks, bank verification, contract signed, Stripe Connect account live — measured in days, not weeks. New suppliers ship their first listing the week they apply.
Buyers find the right supplier through your funnel, not Google's. Search, filters, match logic — tuned for your category, not a generic e-commerce template.
Open a ticket, escalate to mediation, refund or release escrow — all from one queue. Disputes get triaged before they become Trustpilot one-stars.
Funds held in escrow, released on milestone or completion, payouts batched on a schedule. Reconciliation that an accountant could sign without flinching.
Reviews tied to verified transactions, moderated for abuse, surfaced in supplier ranking. Trust signals that reflect the work, not the loudest voice.
Dispute SOPs, regulatory FAQ, supplier comms templates, ops runbooks — searchable from the console. New ops hires answer correctly on day one.
A B2B marketplace with 200+ verified suppliers ran trust on the founders' inboxes — every dispute pinged both phones, escalations were a forwarded email, refunds happened by Slack DM. Resolution took an average of nine days; suppliers were churning on the back of it. Three-week build: a routed dispute queue with SLA tiers, evidence upload, in-app messaging, and Stripe Connect refund / release controls — plus a BrainBase of dispute SOPs the ops hire could search. First quarter live: average resolution down to 36 hours, supplier churn down a third.
How we measure: resolution time tracked from first ticket open to final state (refund, release, or close), measured against the prior 90-day Gmail-label baseline reconstructed from thread timestamps; supplier churn measured as suppliers inactive 60+ days against the prior cohort.
If your work isn't exactly this, the nearest sectors share the rhythm. Or browse every industry we build for.
Bring the take rate, the supplier count, and the dispute queue. That's the brief.