Founder-led Solo · 1-2 foundersPre-team Pre-£500k ARR · UK0 → £180k ARR With zero hires100% Owned, exportable
The founder-led / pre-team stack
Six instruments, calibrated.
UK pre-team founders — solo or 1-2 founders, no ops hires yet — admin automation that buys you the year before you can afford a COO.
01 · Founder admin automation
Inbox, calendar, contracts — on rails.
Email triage, calendar routing, contract send + e-sign, expense capture, recurring vendor cycle — automated where it can be, queued where it can't.
Inbox triage & routing
Calendar + meeting prep flow
Contract send & e-sign
Expense + recurring vendor cycle
02 · Customer support
Plain — solo founder, full inbox.
Plain wired to product, with response macros, AI-assist drafts, and the founder still in the loop. Customers get answers in hours, not days, without a CS hire.
Plain inbox + product wiring
Response macros & templates
AI-assist draft replies
Customer-health surface
03 · Pre-hire ATS
Pinpoint solo plan — pipeline-ready.
ATS configured for the day you start hiring — pipeline, screen, loop, offer — even before the first req opens. So the first hire arrives on a system, not into your inbox.
Pinpoint solo-plan setup
Pipeline & loop templates
Offer-letter scaffolding
Founder-readable funnel
04 · Compliance
UK incorp, EMI prep, the deadlines you can't miss.
Companies House cadence, confirmation statement, P11Ds, EMI scheme prepped for the day you grant — even before there's anyone to grant to. The compliance you can't outsource yet, automated.
Companies House cadence
Confirmation statement + P11D
EMI scheme prep (pre-grant)
HMRC payroll & PAYE flow
05 · Runway tracker
Cash, burn, runway — one screen.
Bank reconciliation, expense capture, runway model on a screen the founder checks Monday morning. The hire-trigger threshold computed, not guessed.
The institutional memory of a startup before the institution exists — customer playbooks, founder SOPs, future-hire onboarding — searchable, version-tracked, owned. The first hire's onboarding doc, written before the first hire.
Founder-doc index
Customer playbook library
Future-hire onboarding flow
AI-assisted retrieval
Sample engagement
The solo founder who grew to £180k ARR with zero hires.
One founder. Sixty customers. No ops hire — and ARR climbing.
A solo SaaS founder hit the wall at £40k ARR — inbox at 200 unread, contracts in PDF email, expenses in a Notion page. Two-week build: Plain inbox with AI-assist drafts, contract e-sign workflow, expense capture, runway tracker, customer playbook in BrainBase. Twelve months later: zero ops hires, ARR at £180k, customer support response under three hours, founder still solo and shipping.
How we measure: ARR measured monthly via Stripe; founder hours-on-admin self-reported across 12 weeks pre vs 12 weeks post; support response time tracked through Plain across 480+ tickets.
0 → £180kARR with zero hires
<3hsupport response time
100%founder ownership of stack
Builds for startups
Use cases that fit.
Each is a tightly-scoped build, fixed price, owned by you.