Revenue, retention, hiring, runway, KPIs — pulled from source systems into a board pack draft, plus a live investor portal so the board chair stops emailing for a 'quick number'.
CRM configured for the actual sales motion — pipeline stages, exit criteria, forecast methodology. Rev ops dashboard the founder reviews Monday, not the Sunday-evening rebuild.
HubSpot / Salesforce config
Pipeline & exit-criteria design
Forecast methodology & accuracy
Rev ops dashboard
04 · Customer success motions
Onboarding, health-score, expansion.
Onboarding playbook codified, customer health score computed, expansion motions triggered on signal. The CS hire arrives on a system, not into a Notion page.
Onboarding playbook (per-segment)
Health-score computation
Expansion / churn signal routing
QBR & exec-sponsor cadence
05 · Runway + cash
Live runway, hire-or-not, hard call ready.
Bank rails reconciled live, payroll forecast, vendor commitments, hire-trigger model. The 'hire or not' conversation has the data behind it before the founder asks.
Multi-bank reconciliation
Live burn & runway
Hire-trigger threshold model
Forecast vs actuals (rolling)
06 · BrainBase
Customer playbook, internal SOPs, investor data room.
The institutional memory of a Series-A — onboarding, escalation, deal desk, internal runbooks — searchable, version-tracked, owned. New starters productive in days.
Internal SOP library
Customer playbook archive
Investor data room (live)
AI-assisted retrieval
Sample engagement
The eighteen-staff Series-A that cut board prep by 75%.
Eighteen staff. Three markets. Board prep at twelve hours, every quarter.
A Series-A SaaS at £6M ARR was rebuilding its board pack from scratch every quarter — KPIs in five spreadsheets, retention computed by hand, hiring funnel pasted from Pinpoint. Three-week build: KPI pipeline into a versioned board-pack draft, retention waterfall live, hiring funnel with stage-conversion analytics, Pinpoint hiring-manager loop dashboard. Six months in: board prep down from 12h to 3h, hiring funnel throughput 4× per recruiter, investor portal removed twenty 'quick number' emails per quarter.
How we measure: Board prep wall-clock measured across two quarters pre vs post build; recruiter throughput = hires / recruiter-week, rolling 12 weeks across three recruiters; investor email volume sampled across the lead investor's mailbox.
12h → 3hboard pack prep
4×hiring funnel throughput
0 missedboard / investor cadence
Builds for startups
Use cases that fit.
Each is a tightly-scoped build, fixed price, owned by you.